HOI JIT Tea House

About

HOI JIT Tea House is a self-owned brand by HOI JIT group who specializes in tea production and trade.

Challenges

Facing the severe competition in Chinese market, HOI JIT would like to establish a more mature, modern and professional image in front of its customer so as to explore new market for its products.

Design

China has a long history of tea culture which shines with Zen wisdom. The logo looks like a floating leaf on which are the lines of water reflection. The leaf and water marks reflect the beauty of tea culture and Zen: bitterness, quietness, ordinariness and openness. We also created an elegant and innovative packaging design for HOI JIT products so that they look cultural and modern.



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