The Commercial Press


Founded in Shanghai in 1897, the Commercial Press is the one of the oldest publishers in China’s modern history. Over the past century, the Commercial Press has published more than 30 thousand varieties of books.


We provided a complete range of branding services to the Commercial Press, including logo optimization, font modification, supplementary graphics and color development. We also subcategorized the company’s branding system into four sections: corporate VI system, product VI system, retail store system, and network system.

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