Sinochem is one of China’s earliest qualifiers of Global 500, among the four largest enterprises in the petroleum and chemical sector in China and the largest fertilizer importer and manufacturer in China.


We refined the original logo of Sinochem and created a corporate VI system for it. We suggested a simple and streamlined form in new logo design which reflects the simplicity of automotive power and speed. The key message of this recognizable design is internationality, strength and speed, which is also the key concept in the space design of Sinochem’s petrol stations.

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