Ministry of Culture


We were honored to be appointed by the Ministry of Culture of China to create the packaging design for the national gifts used by Chinese embassies and consulates abroad.


We got our inspiration from Chinese water-ink painting. The strokes of the water-ink painting are printed on the surface of the gift packages, which signifies the interaction and friendship between two countries. We carefully chose the colors for the packaging which should be elegant and cultural, such as the light gold standing for elegance. The overall design looks great with Chinese aesthetics.

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