蓝景丽家VI设计


标志用了中国的七巧板作为主体设计。七巧板在国外被称为唐图,是公认的代表了中国人智慧的古老游戏,来自数术的推理,七巧板可以拼成房子、桌子、椅子和各种图形,这正好与蓝景丽家家居建材市场的行业属性相吻合。这个设计赢得了客户的高度评价,蓝景丽家的董事长感叹东道的设计远远超过了他的期望,因为我们把七巧板给了蓝景丽家!

现在,蓝景丽家已经在国内外各个行业将七巧板广泛注册,并获得了批准。从某种程度上来讲,中国的唐图等于蓝景丽家,也只属于蓝景丽家,而它是东道赠送给蓝景丽家的礼物。

The logo we designed for Lan Jing Li Jia is a tangram. A tangram is an ancient and intriguing Chinese puzzle, consisting of seven geometrical pieces. Five right isosceles triangles, a square and a parallelogram - the so-called tans - fit together to form a square. The tangram elements can set all different kinds of shapes, for example a house, a table, a chair and many other kinds of symbols for a furniture store. Just like in the do-it-yourself market, you can be creative. Our customer was immediately convinced by our idea. The president of Lan Jing Li Jia Furnishing Store gave us a very encouraging feedback: Dongdao’s design has gone far beyond his expectations.

Today the tangram is inseparable from Lan Jing Li Jia. Dongdao’s extraordinary idea made Lan Jing Li Jia become well known in China and many foreign countries.




 

蓝景丽家公司VI设计的应用。

Corporate design and usage of Lan Jing Li Jia Furnishing Store.





品牌传播设计案例展示

少林寺
“禅为武之主,武为禅之相”,用少林寺著名的三教浑源图作为少林寺的标志,得到了释永信方丈的高度认可。
天道保经
“道可道,非常道。” 道法、自然等其实讲的是人应遵循自然法则,行大道也就是这个道理。
光大永明保险
很好的完成了客户的要求,为其解决了许多在品牌传播中出现的视觉问题,得到了客户的高度评价。
环中国渤海自行车赛
灵感来自于自行车运动中的头,上下的错位使得标志拥有了足够的动感。黄色、橘黄色和红色使得标志具备了向上和热烈的运动气氛。
中国数字图书馆建筑设计分馆
标志的网络连接形式与“书”字的下半部分形成的字母“e”,体现了其数字图书馆的本质属性。